Logo

Logo credits: No One Designs 

About No One Designs

Hi, my name is Chloe Hughes, also known as No One Designs. I am an ADHD Welshling who spends her time drawing merchandise from fictional worlds.


Fun Fact: I was a background extra on a Christmas episode of Doctor Who.

Products Created By No One Designs


Photo credits: No One Designs 

What inspired you to start your own business, and what has been your favourite achievement to date?

I started this shop in 2020 after being active in the bookish community for 5 years and being obsessed with books and posting on Bookstagram. I found that there was a lack of products (mainly enamel pins) for books that I adored, and so I designed my first product, "The Starless Sea Enamel Pin." I posted it, and people loved it too! So I got the pin made and shipped it out, handwriting every package label (I have thankfully acquired a label printer since then). People wanted more designs and items from books they loved, so I just kept going, and here we are today.


I have always been drawing, and my childhood dream was always to be an artist, so to be able to do this as my full-time job is incredible. My favorite achievement to date is reaching 7k orders on my Etsy a few months back.

Photo credits: No One Designs 

What would your dream product / collaboration be?

Probably designing a cover for a book company. 
My dream is to walk into Waterstones and see my cover on the shelves.

What are some of your favourite books?

Photo credits: No One Designs 

Some of my favorite books are the Darker Shade of Magic series, The Bear and the Nightingale
and The Knight and the Moth.